"JINNAN MARKET - Autumn Special –," planned and organized by Nikken Sekkei
To be held at Chatan Park on Saturday, October 22, and Sunday, October 23

Nikkensetsu Co., Ltd. (Headquarters: Chiyoda Ward, Tokyo; President and CEO: Atsushi Omatsu; hereinafter “Nikkensetsu”), which plans and operates“JINNAN MARKET - Autumn Special –,” a special edition of the “JINNAN MARKET” community collaboration event that has been held regularly to date, will take place over two days—October 22 (Sat) and 23 (Sun)—at SHIBUYA KITAYA PARK (hereinafter “Kitaya Park”), involving 11 organizations primarily from the Jinnan area.As a special edition of the “JINNAN MARKET”—a community collaboration event that has been held regularly—the event will feature content across seven genres, centered on fashion and including cinema, food, music, art, fitness, and tech. As a highlight, it will host the “What Kind of Park Do You Want to Create?”” workshop, where participants will decorate the park based on their ideas. This event is designed to allow as many people as possible to enjoy new experiences in the park.

As the designated manager of Kitatani Park—the site of Tokyo’s first Park-PFI (Public-Private Partnership for Park Management) project in Shibuya Ward—Nikken Sekkei has been operating the park since its reopening on April 1, 2021, we have been working to revitalize the Jinnan area by incorporating feedback from the community, centered around Kitatani Park. This has included initiatives such as the community collaboration event “JINNAN MARKET” and “YOUR PARK,” a program that solicits ideas for activities at Kitatani Park via QR codes installed in the park.In particular, “JINNAN MARKET” has been held regularly, and as connections with stakeholders both within and outside the community have grown, it has recently expanded into an event attracting as many as 4,000 visitors per day. Therefore, this fall, we will further expand the number of vendor boothsand extend the event area to the streets outside the park. Under the theme “You Set the Park Free,” we will host “JINNAN MARKET – Autumn Special –” on the largest scale to date, utilizing the areas surrounding Kitadani Park to bring to life the ideas we’ve gathered through “YOUR PARK.”
The highlight of this event is the “‘What Kind of Park Do You Want to Create?’ Workshop,” where visitors can draw what they’d like to do at Chatan Park on panels hung at a special gate, helping to bring color to the park. In addition, we’ve prepared a wide variety of content across seven genres: fashion, cinema, food, music, art, fitness, and tech.In addition to the market events held in the past, we’ve decided to implement new features based on the actual feedback gathered through “YOUR PARK”—such as a runway show where participants can upcycle clothing on the spot and walk the runway, an outdoor cinema using the walls of buildings adjacent to the park, and food stands specializing in ethical and sustainable options.
We hope you’ll enjoy this new community-driven cultural event, launching from the Jinnan area—a hub of fashion and music that has long been a birthplace of various trends and cultures.

YOUR PARK is a system developed by Nikken Sekkei that connects public space managers with “people who want to use public spaces.”Due to the establishment of the Park-PFI system and the impact of the COVID-19 pandemic, the utilization of public spaces has garnered attention nationwide in recent years. However, for those who wish to use these spaces, challenges remain, such as unclear rental procedures and rules.To address this, we have planned and developed a system that promotes the use of public spaces by installing QR codes in parks, allowing users to share ideas for utilization and requests regarding the park with park administrators, while also visualizing what the space would look like when used through AR (augmented reality).Since YOUR PARK can be installed relatively easily, it is scalable and aims to contribute to the revitalization of various public spaces.

We are also currently coordinating other pop-up store projects. We will post updates on social media.

Date and Time: October 22, 2022 (Sat), 12:00 PM–8:00 PM / October 23 (Sun), 12:00 PM–6:00 PM
*Some events will take place outside the times listed above. Please refer to the official website below for details.
Location: SHIBUYA KITAYA PARK (1-7-3 Jinnan, Shibuya-ku, Tokyo), surrounding streets, and the Wise Jinnan Building
Organized by: Shibukita Partners (Tokyu Corporation, CRAZY AD Co., Ltd., Nikken Sekkei Co., Ltd.)
Co-organized by: Shibuya Koen-dori Shopping Street Promotion Association
Supported by: Shibuya City
In cooperation with: Bark In Style Co., Ltd./Daikanyama Seika-ten/On Design Partners Co., Ltd./Roughout Shibuya NewMake/Rikkyo University Gwon Seminar/Fulls Co., Ltd./Deft Co., Ltd./Jinnan Elementary School/co-Shibuya (Jinnan Neuvola Child-rearing Support Center)

Kitadani Park, Shibuya Ward’s first Park-PFI park, is a new kind of park that fosters interaction and serves as a hub for cultural expression—featuring “a place to find peace,” “a relaxing café,” and “lively events.”
It is a place where people can express their thoughts and individuality, much like painting on a blank canvas. We aim to create a park that transcends the traditional boundaries of a park and pioneers a new era where fresh culture is born.

Nikken Sekkei is a professional services firm engaged in architectural design and supervision, urban design, and related research, planning, and consulting services.For 120 years since our founding in 1900, we have been committed to creating value through “Social and Environmental Design,” which seeks solutions to both apparent and latent social issues, in order to meet the needs of society and the diverse requests of our clients.We have been involved in a wide range of projects in Japan, China, ASEAN, and the Middle East, and in recent years have expanded our operations to India and Europe. In March 2021, we declared a “Climate Emergency” as part of our efforts toward a decarbonized society.

JINNAN MARKET PR事務局（プラチナム内）
TEL 03-5572-6070 e-mail：JINNANMARKET_PR@vectorinc.co.jp