PARK PACK by ULTRA PUBLIC PROJECT | EXPERTISE

The Challenge of Park Management That Fosters Activities
Public spaces, including urban parks, have often seen increased prohibitions due to various backgrounds such as complaints from nearby areas and management associations. To revive rich and vibrant activities for urban residents in such places, the "PARK PACK," planned and operated by ULTRA PUBLIC PROJECT*, was conceived. NAD also participates as a member of Nikken Sekkei.
*“We are the city.” Under the banner of 'Rhizomatiks,' this unit considers and proposes community development from the perspective of various software centered on people, rather than developing hardware aspects. Composed of Rhizomatiks Architecture, T.YO, Dentsu Live, Nikken Sekkei, and Propeller & Company.

The mobile park "PARK PACK" was conceived as content under the concept of "Parks of the Future" at Tokyo Midtown 's design event "Tokyo Midtown DESIGN TOUCH 2018." By providing both software and hardware that encourage diverse activities and "PACKING" them in movable containers, they create mechanisms that enable activities to be created in any public space. NAD participated in everything from planning to spatial design, product design, management, and events.

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Furthermore, even after the conclusion of DESIGN TOUCH 2018, we have continued our efforts to create activity designs for the utilization of public spaces through “PARK PACK,” with the support of businesses involved in various locations. In 2019, the initiative was utilized in a social experiment (organized by the Shibuya Future Design General Incorporated Association) at “Shibuya River Street,” a waterfront space along the Shibuya River, to solicit and implement ideas for the effective use of public spaces.

In January 2019, we received the “Sotonoba Award 2018: Experimental Design Category Award,” presented by the Sotonoba General Incorporated Association.

Project Team: Kazuhiro Sobue, Takaaki Ueda, and Kensuke Ando (all from NAD); Masato Ito (PAL); Isamu Nishi (DSOL); Daisuke Tsunoda (DDL); and Mizuki Shigematsu (Structural Engineering)

Reprinted from the Nikken Activity Lab (NAD) website

PARK PACK
by ULTRA PUBLIC PROJECT

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